Need Help Understanding Google Ads? Start Here
What is Google Ads?
Google Ads is an online advertising platform where businesses bid to display ads on Google’s search engine results, websites, YouTube, and apps.
How does Google Ads work?
Google Ads works on a pay-per-click (PPC) model. You bid on keywords, and your ad appears when someone searches for those terms. You only pay when someone clicks on your ad.
How much does it cost to run Google Ads?
Costs vary based on your industry, keywords, and competition. You set your own budget, and we help you optimize it for maximum return on investment (ROI).
How soon will I see results with Google Ads?
Google Ads can start driving traffic immediately after launch, but optimal results typically take 1–2 weeks of performance data and optimization.
Do I need a website to run Google Ads?
Yes, a website or landing page is essential, as it’s where users are directed after clicking your ad.
What are the benefits of using Google Ads?
It offers targeted reach, measurable results, instant visibility, budget flexibility, and the ability to track performance in real time.
Can I target specific locations with Google Ads?
Absolutely. You can target ads by country, state, city, or even a specific radius around a location.
What types of ads can I run on Google?
You can run search ads, display ads, video ads (on YouTube), shopping ads (for e-commerce), and app promotion ads.
What is Quality Score in Google Ads?
Quality Score measures the relevance of your keywords, ads, and landing pages. Higher scores lead to lower costs and better ad placement.
Why should I hire a professional Google Ads manager?
A professional ensures your campaigns are optimized, cost-effective, and aligned with your business goals, saving time and maximizing ROI.